Hit publish.<\/li>\n<\/ul>\nQuick Note<\/em><\/strong>: Stories disappear after 24 hours, but you can also save your favorite ones and place them on top of your Instagram profile.<\/p>\n<\/span>Best Practices and Tips for Creating Super-Engaging Instagram Stories<\/span><\/h2>\nOf course, getting the Instagram story dimensions right is only one part of the puzzle.<\/p>\n
The real challenge lies in actually creating Instagram stories from scratch.<\/p>\n
Even with the perfect dimensions, a mediocre-looking story won\u2019t do you much good.<\/p>\n
Here are some best practices to help you nail your vertical photos\/videos for Instagram:<\/p>\n
<\/span>1.\u00a0\u00a0\u00a0\u00a0\u00a0 Use Limited Text<\/span><\/h3>\nAs with everything else on social media in general, when it comes to Instagram stories, less is more.<\/p>\n
Unlike Instagram and Facebook ads, adding too much text to your stories won\u2019t affect the reach.<\/p>\n
But it will negatively impact the visual appeal and potentially the engagement you receive.<\/p>\n
Even if you\u2019re not publishing a story ad, it\u2019s best that you stick to the 20% text rule (text should cover 20% of the total pixels of the image).<\/p>\n
This is because Instagram is primarily supposed to be a visuals-only platform, and that\u2019s what users expect to get out of it.<\/p>\n
<\/span>2.\u00a0\u00a0\u00a0\u00a0\u00a0 Leverage Calls-to-Action<\/span><\/h3>\nIf you\u2019re not sharing anything personal, don\u2019t forget to utilize the call-to-action feature offered by Instagram stories.<\/p>\n
These can work wonders in terms of getting clicks\/unique visitors on your website (via a traditional CTA button) or get them to check out your offerings (with the \u201cswipe up\u201d option).<\/p>\n
With a CTA, you can get more bang for your buck and actually achieve a tangible goal with the help of your stories.<\/p>\n
<\/span>3.\u00a0\u00a0\u00a0\u00a0\u00a0 Don\u2019t be Afraid to Whip Out the Cam<\/span><\/h3>\nSo far, we\u2019ve talked about using custom designs for your Instagram stories.<\/p>\n
However, you don\u2019t always have to use them for your stories.<\/p>\n
Even if you\u2019re a brand, you can always take relevant images and shoot videos of literally anything you want that provides a \u2018behind the scenes\u2019 look or just your human side.<\/p>\n
However, to stick to Instagram stories dimensions, always shoot images\/videos right from the app (as opposed to using the native camera app and uploading the content from your camera roll).<\/p>\n
<\/span>4.\u00a0\u00a0\u00a0\u00a0\u00a0 Experiment with the Layout Feature<\/span><\/h3>\nInstagram recently launched a new layouts<\/em> feature that lets you share multiple photos and videos in a single story (like a collage).<\/p>\n![\"Instagram-Story-Layouts\"](\"https:\/\/pixelied.com\/blog\/wp-content\/themes\/veen\/assets\/images\/transparent.gif\")
<\/p>\n
To use this feature, select \u201cLayout\u201d from the standard list of features (like Boomerang, Superzoom, etc.).<\/p>\n
Then select any layout that you like, upload the content to each \u201csection,\u201d and you\u2019re good to go.<\/p>\n
<\/span>5.\u00a0\u00a0\u00a0\u00a0\u00a0 Create Something Engaging On-the-Go<\/span><\/h3>\nAnother great thing about Instagram stories is that you don\u2019t necessarily have to design anything from scratch, take a photo, or shoot a video.<\/p>\n
You can simply use the \u201cCreate\u201d feature to whip up something amazing on-the-go by selecting a background and writing text.<\/p>\n
Furthermore, you can make things more interesting by adding a poll, doing shout outs, asking your followers questions, and even share GIFs (sourced from GIPHY).<\/p>\n
<\/span>Wrapping it Up<\/span><\/h2>\nLet\u2019s face it: It\u2019s not easy being an Instagrammer.<\/p>\n
Perfect Instagram story dimensions aside, there\u2019s a lot that goes into crafting compelling content.<\/p>\n
But pre-made templates, a user-friendly editor, and sufficient know-how of what to do should make things easier.<\/p>\n","protected":false},"excerpt":{"rendered":"
Introduced by Snapchat, the concept of stories that disappear after 24 hours quickly became a hot feature of social media, especially Instagram. But to make…<\/p>\n","protected":false},"author":2,"featured_media":189,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[6,8],"tags":[],"yoast_head":"\n
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![\"Sheldon-Blowing-into-a-bag-GIF\"](\"https:\/\/wpimg.pixelied.com\/blog\/wp-content\/uploads\/2020\/08\/27173010\/Sheldon-Blowing-into-a-bag-GIF.gif\")
<\/p>\n